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Julie Kegels Spring/Summer 2027 Apple of the Day runway

Julie Kegels Spring/Summer 2027: Gravity, Proportion and a New Paris Chapter

Oct 27
2 min read

Updated: Oct 29

Julie Kegels Apple of the Day Spring/Summer 2027 official collection runway photograph


Julie Kegels opened the Spring/Summer 2027 Paris schedule on 28 September 2026 with a runway built around proportion, balance and the idea of gravity.





Silhouette and construction



Apple of the Day — Original Spring/Summer 2027 runway photography

Ten genuine Julie Kegels Spring/Summer 2027 look photographs follow the opening image. Runway photography: Collective Parade / Courtesy of Julie Kegels, as documented in the original 42-look archive. This gallery replaces unrelated imagery that was previously present in the unpublished draft.

Julie Kegels Spring/Summer 2027: Gravity, Proportion and a New Paris Chapter

Julie Kegels Spring/Summer 2027: Gravity, Proportion and a New Paris Chapter

Julie Kegels Spring/Summer 2027: Gravity, Proportion and a New Paris Chapter

Julie Kegels Spring/Summer 2027: Gravity, Proportion and a New Paris Chapter

Julie Kegels Spring/Summer 2027: Gravity, Proportion and a New Paris Chapter

Julie Kegels Spring/Summer 2027: Gravity, Proportion and a New Paris Chapter

Julie Kegels Spring/Summer 2027: Gravity, Proportion and a New Paris Chapter

Julie Kegels Spring/Summer 2027: Gravity, Proportion and a New Paris Chapter

Julie Kegels Spring/Summer 2027: Gravity, Proportion and a New Paris Chapter

Julie Kegels Spring/Summer 2027: Gravity, Proportion and a New Paris Chapter


The collection uses shifted lines, controlled volume and deliberately unstable proportions to make familiar wardrobe pieces feel newly observed. The effect is conceptual but remains grounded in clothing.






Spring/Summer 2027 direction


Spring/Summer 2027 establishes a clear point of view: precise construction can create visual tension without sacrificing wearability, giving Kegels a distinctive place in the current Paris season.







Runway Analysis and Archival Notes


Gravity as a Design Method

Julie Kegels used her Spring/Summer 2027 show in Paris to test a simple physical idea against the conventions of getting dressed: what happens when clothes appear to fall? The recent recipient of the 2026 LVMH Prize treated weight not only as pressure but as evidence of value. A runway installation with stretched fabric translated the pull of gravity into a visible, moving image, while the garments experimented with the same sensation at a smaller scale.


The Apparent Accident Was Carefully Built

Displaced waistlines, trousers apparently sliding off the hips and dresses with sections that seemed to have collapsed were made using deliberately controlled construction. Some shirts and trousers were secured through hidden fastenings derived from historical dressmaking research. Organza bodysuits allowed skirts to float away from expected anchor points. The dislocation was calculated: the designer wanted the viewer to question why familiar proportions felt correct, not simply admire a wardrobe of distressed styling.


Surface, Weight and Movement

One of the collection's most memorable ideas placed glitter, pigment and sequins inside translucent layers. As the models walked, the materials settled or dropped through the garments, leaving changing traces of colour. This made the passage of time visible on clothes that ordinarily appear fixed in runway photography. Elongated trouser shapes, elongated drapes and asymmetrical weights elsewhere made a related argument through silhouette rather than surface detail.


A Wardrobe with a Life Beyond the Show

The most unusual pieces were balanced by shirts, denim, tailored separates and handbags that suggested commutes and ordinary appointments. The contrast matters. Kegels' experimentation did not depend on removing garments from practical life; it was a search for visual invention within the familiar language of women's wardrobes. The article's existing eleven runway photographs should be examined as a sequence to see how the treatment of weight develops rather than treated as interchangeable examples.


Archival Context and Image Rights


Original Collection and Independent Research


Image credits and original collection sources

Photographs: Collective Parade / Courtesy Julie Kegels. SS27 collection: Apple of the Day, Paris Fashion Week, 28 September 2026. These images relate solely to the house's Spring/Summer 2027 runway collection; the full runway photo archive contains 42 looks.

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